Search Engine Optimization (SEO)

Search Engine Marketing & Search Engine Optimization are critically important for businesses. You can spend every penny you have on a website, but it will all be for nothing if nobody knows your site is there. –Marc Ostrofsky

Search engine optimization (SEO) is the art and science of getting pages to rank higher in search engines such as Google. Because search is one of the main ways in which people discover content online, ranking higher in search engines can lead to an increase in traffic to a website.

In Google and other search engines, the results page often features paid ads at the top of the page, followed by the regular results or what search marketers call the “organic search results”. Traffic that comes via SEO is often referred to as “organic search traffic” to differentiate it from traffic that comes through paid search. Paid search is often referred to as search engine marketing (SEM) or pay-per-click (PPC).



Advertising without an idea, is just information. -John Hegart


E-Speed has a dedicated team of Project Managers, Business Analysts, Programmers and Designers to help you bring your custom web development ideas to life.

Advertising has evolved tremendously in the past century. Advances in technology have also changed the way that advertisers communicate with consumers. Our copywriters know the power that language has over people and they use this to their advantage to convince and persuade. They use various techniques to help alter the way people perceive a product and will help you create compelling and targeted campaigns that will grab the attention of users and turn them into potential customers.

E-Speed in-house Designers are committed to deliver effective style and content designed to reach out to your customers. We will help you to elevate your brand’s advertising by providing customized  and targeted solutions across a range of different media platforms ensuring lasting impressions on your target audience. Our advertising solutions target a precise audience allowing brands to perform smart targeting on various advertising and marketing platforms.

We can support your advertising and promotion efforts across a myriad of platform:


Print Media


TV & Radio


Promotional Flyers


Billboards & Banners

Search Engine Marketing (SEM)

Be there when your customers are searching

Search Engine Marketing (SEM), also commonly known as Pay-Per-Click (PPC) advertising helps you reach out to your potential customers who are actively searching for you through search engines like Google, Yahoo! Or Bing. SEM allows you to target your customers who are searching for you by geographic, time, content network etc. SEM works by displaying links to your site on Google’s search results under relevant keywords. Your advertisements can also appear as banners on selected partner sites.

SEM works hand-in-hand with SEO. SEM yields instant and scalable results while SEO takes months to build up an organic and more permanent ranking for your site on Search Engines. SEM is ideal for a new website as its results are immediate and place all businesses on a level playing field regardless of scale. Small businesses can appear in prominent spots at the top of Google’s first page with the correct budget and campaign strategy.

Over the years, SEM has grown rapidly. In many big Multinational Companies (MNCs) or Small Medium Enterprises (SMEs), Search Engine Marketing has been the main advertising platform adopted by these companies. Let us know your campaign goals and we can tailor made a programme for you.


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The most successful businesses use the same set of words and images in all customer touchpoints – on their website, in their emails and order confirmations, on their signs, etc.